NEW WEB UTILITY PREVENTS GETTING LOST ON THE WEB

(New York, NY - April 10, 1998) - The wennie factory announces the preview release of SurfSerf, a software product that graphically captures how a user surfs the world wide web.  As the user jumps from site to site, SurfSerf faithfully records and maps out the surf session in an visually manageable fashion.  SurfSerf helps a user recover from having gotten lost while surfing the web by displaying, in an intuitive yet complete manner, all the sites visited and all the branches taken.

“One of the biggest problems with surfing the web is that you can so easily become lost,” says James Wen, founder of the wennie factory.  “The major browsers offer history lists which fail to capture the twists and turns of a complex, hypertextual web.  SurfSerf breaks out of this linear world and shows the web in a form that more closely resembles a real, physical network of connected sites.”

In addition to its graphical site and link mapping features, SurfSerf features a full linear history list and the ability for the user to add annotations and comments to the sites visited.

FOR EVALUATION COPY
The free preview can be downloaded from http://www.serfsurf.com/download.html
White papers can be retrieved from http://www.serfsurf.com/whitePapers

SYSTEM REQUIREMENTS
SurfSerf runs on the (32-bit) Windows 95 platform in conjunction with the Netscape Navigator 4.0 browser.  Versions of SurfSerf for the Internet Explorer browser and for the Windows NT, Macintosh and Unix platforms are currently under development and are scheduled to be released in the latter half of the third quarter.

PRICING
The full featured version of SurfSerf, due for release by the end of the second quarter, will retail for $34.95 and will be available for order from the web site.

THE WENNIE FACTORY
The wennie factory, founded in 1996, seeks to explore and develop ideas arising from the various facets of the emerging new media through a combination of cutting edge research techniques, creative usability concerns, and design sensibilities.  Its founder, James Wen, previously of IBM Research, has an interdisciplinary background that ranges from the fine arts to the theoretical and hard sciences.

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the wennie factory
86-47 Clio Street
New York, NY 11423
http://www.serfsurf.com